The advisory infrastructure of American business, the consultants, the software platforms, the financial media, the strategic frameworks taught in business schools and distributed through major publications, was largely built around a specific type of company. Venture-backed. Scalable. Asset-light. Managed by founders with MBAs and measured by metrics that mean nothing to a plumbing contractor trying to make payroll.
Jay Aldebert has never worked with that kind of company. His entire career has been spent with the businesses that install the pipes, pour the concrete, move the freight, and manufacture the components that the celebrated part of the economy depends on entirely but rarely acknowledges.
These are companies averaging three to nine million dollars in annual revenue…