ARLINGTON HEIGHTS, IL / ACCESS Newswire / April 10, 2026 / Profit by Design Consulting founder Jay Aldebert has surpassed $1 billion in consulting revenue generated through diagnostic work with small and mid-sized businesses across the trades, construction, manufacturing, and trucking sectors. That milestone reflects more than two decades of hands-on operator consulting and a pattern Aldebert says he can now identify almost immediately: pricing failure.
Over twenty-five years and more than 86,000 business diagnoses, Aldebert has found that the most damaging version of pricing failure is not the obvious kind. It is not a business priced below its competitors. It is a business priced at or above market that has quietly drifted away from profitability as input costs including labor, materials, fuel, and insurance have risen incrementally over time while prices have stayed flat…